ALÉ og det franske cykelforbund løfter sløret for det nye outfit til det franske hold
Pressemeddelser 17. maj 2023 CYKELPORTALEN
Alé og det franske cykelforbund løfter sløret for deres nye outfit til det franske hold, med et helt nyt design. Dette PR-S outfit er resultatet af et årti samarbejde mellem det tekniske team af Alé, der er kendt producent af high-end cykelbeklædning og officiel partner for FFC, og FFC’s R&D – Performance sektion, som konstant søger nye tekniske løsninger og innovationer.
Det nye blå-hvid-røde racertøj vil blive båret for første gang af de franske holdatleter ved det næste verdensmesterskab i Glasgow 2023 og ved alle efterfølgende internationale konkurrencer.
PR-S trøjer og shorts er et koncentrat af de bedste innovative og tekniske løsninger foreslået af Alé i 2023: “Body Mapping” teknologi, anatomisk konstruktion og tilpasset snit, der integrerer antistatiske carbongarner, meget lette Micro Aero stoffer strategisk placeret, anatomisk og aerodynamisk krave, ærmer designet med et honeycomb-stof og mikrofiber, J-Stability støbt konstruktion til jerseyunderdelene, S-Stability-system på shortsene, for mere komfort og ydeevne.
Alessia PICCOLO, CEO of APG srl, owner of Alé: “Our partnership with the French Cycling Federation plays a major role in our international marketing and sales development. It is the perfect complement to our investments in World Tour teams and Granfondo events. We are particularly proud, as an Italian manufacturer with a passion for cycling and competition, to support and equip the French team in all disciplines. The new design of this outfit, completely redesigned, is a strong symbol of our partnership as we celebrate 10 years of close collaboration. This federal partnership allows us to show and demonstrate to the whole world, to our customers, to our distributors and especially to the cycling community, all the assets of our brand: commitment, performance, technicality, innovation and above all quality of products 100% Made in Italy.”
Michel CALLOT, President of the French Cycling Federation is delighted with the presentation of this new outfit: “The French Cycling Federation is happy and proud to present this new outfit for the French Team. I am particularly attached to the French Team’s outfits, whether it be the technical, design or aesthetic aspects. Our partner ALÉ once again meets these various challenges; all assets that the French Team is proud to claim.”
Christophe MANIN, National Technical Director, explains what this new cycling gear design represents: “In our search for performance, everything is important: the choice of material, the textiles of course, the technicality of the products and the design. From the textile used to the finishing touches, nothing must be left to chance by the equipment manufacturer. For the past 10 years, ALÉ has been offering us excellent technical solutions and responding perfectly to the specific demands of our athletes. Today, we have a stylish French Team that has everything to perform in the various sporting events leading up to the Paris 2024 Olympic Games.”
The French Cycling Federation has chosen to celebrate the official launch of this new collection with a video, produced and directed by Agence 3L (VENISE Group) also the FFC’s official merchandising and licensing agency, which features athletes from the various French teams around the theme “Ce maillot est uni, cemaillot est unique” (“This jersey is united, this jersey is unique”).
OM ALÉ
ALÉ er et italiensk mærke skabt i 2013 af virksomheden APG srl med base i Bonferraro di Sorgà (VR). APG har produceret cykeltøj og tilbehør i over 35 år. Virksomheden blev født ud af en passion for cykling og cykling på højt niveau. Fra forskning, design, produktudvikling til emballage fremstilles alle ALÉ Custom & Collections produkter i Italien og Østeuropa i virksomhedens egne produktionsfaciliteter. ALÉ er nu et globalt mærke, en sand reference i verden af cykelbeklædning. ALÉ producerer mere end en million produkter og tilbehør hvert år til både professionelle og amatører. Virksomhedens hovedambition er at forstå, innovere og forudse alle cyklisters behov.
Du finder den officielle video lancering af det det outfit på youtube
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